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China outbound tourism: Big opportunities moving forward

China outbound tourism: Big opportunities moving forward

👀What’s happening?!

China outbound tourism event on13 September 2018 in Ooosh For Startups HK event announcement

‘UNWTO Tourism Highlights’ reports that Chinese international tourism expenditure was at USD $258 billion in 2017, almost one fifth of the world’s total tourism spending.

With a population of over 1.42 billion in China, how can businesses capture the enormous opportunities in the Chinese outbound tourism market?

I co-created the meet-up event with Ooosh For Startups to talk about ‘Topic: Tourism on China market: Big opportunities moving forward “ after meeting the Ooosh For Startups founder in Hong Kong.

So, anyone who are in the travel, hospitality and lifestyle industry who want to learn more about China tourism and how to tap into it share come to attend this FREE event. The topic includes but not limited to…

-What tourism products the Chinese consumers are seeking for? How millennial generation from tier 1 cities differs from consumers from tier 2-3 cities?

-What outbound travel insights for 2018 are revealed from China outbound travel big data?

-How business can tap into this opportunities? Are there any practical takeaway steps that can be implemented right away?

And more!

I will also give away 15 minutes quick consultation to tourism, travel businesses who are interested to tap into the China market, so please go to 👉https://calendly.com/sarahyam and book me in (and also please send us 👉 a contact form to tell us your company name, website and your company email address) that would be helpful for me to quickly set into your business and help you! 🙏

 🖖So, what’s the date?

Thu 13 September 2018

7:00 PM – 8:15 PM HKT

Venue: Ooosh For Startups – Lai Chi Kok, Unit 803, 8/F, Lai Cheong Factory Building

479-479A Castle Peak Road, Hong Kong

 

 👍 Great! How to sign up?

Sign up 👉http://bit.ly/2MOs8Y3

 🙋So, Who you are, what you do?

Red Digital is a digital consultancy who act like a digital Lab by utilising data to fill in digital marketing strategies for the Greater China market.

We help clients and partners to get better results for sales and marketing for the Greater China market by advising, comparing and offering the most efficient digital marketing solution supported by technology.

✋Hey! Why do you speak about travel topic?

Travel is something that energizes me and fuel me with energy when I see somewhere new, meet new people from different culture..

Since I was in university, I had been activity involved in joining varies exchange studies, youth leadership program to USA, Europe, China (BJ, Shanghai). Travelling opens up my horizon, allows me to meet new people and learn different way to doing things, it is simply amazing! In fact, my London master entrepreneurship group project is travel, digital and tech related and I suggest the travel theme with my teammates….

It is my passion to write travel blogs and make travel videos at night and during weekend (24 hours simply not enough!) and there are still many places yet waiting me to explore. My dream would be travelling all over the world and giving clients with consultation, advices and digital marketing and IT solution to attract more Chinese consumers, or giving speeches. That way I can combine my work, lifestyle and passion together in a mix. That way, I am pulled to do things that I am naturally inclined to do (and good at), which fuels me with energy sustainably in a long haul.

Here are some examples of my Chinese travel blog articles (as well as vlogs) appeared in mainstream Chinese media, WeChat and Weibo own media etc.

慢行 |17世纪前,旅行者是怎么游遍欧洲的?(Sohu China media, with approx. 193.10 million monthly traffic)

英国旅游|英国11日慢活行程指南 (Toutiao, 24 million monthly traffic)

深度分享| 英国旅游要注意什么?必看重点!(WeChat personal subscription media: 慢活小姐)

Please subscribe my WeChat personal subscription media: 慢活小姐 to support me by scanning below WeChat gif QR quote to continue writing travel blogs as good travel blogs requires a lot of sweat, energy and money and efforts to write!

Chinese articles in Mafengwo with approx. 14.7 million monthly traffic

塞舌尔这个印度洋岛国居然还有这种神奇的东西?(Ctrip with approx 34.3 million monthly traffic)

Xuehua, a China online media with 5.42 million monthly traffic

Tencent QQ media, with 1 billion monthly traffic

Qyer with approx. Qyer with approx. 12.87 million traffic

iFeng, a Chinese leading traditional media with 293.81 billion monthly traffic 

Pixpo, a online Taiwanese AI generated Chinese media with 2.36 million monthly visitors

Douban, one of the popular social media platforms in China with approx. 164.10 million visitors

浪漫求婚圣地在那里? (Chinese vlogs in Tencent)

快来看看英国火车站長, 坐200多年歷史的蒸汽火车遊英国!

2018年, 你要实现什么梦想吗?

整条英国海岸也是漂亮地不得了! 

英国旅游 Folkstone一天遊

Have fun reading my travel blogs or watching my travel vlogs?

Either if you are hotels, Airbnb, or in selling travel related products, message me Linkedin if you need us help to write and distribute and promote your travel content/products/services to Chinese audiences!

👉 Schedule our 15 minutes FREE consultation and advices here!

Sarah Yam

Sarah Yam

Co-founder at Red Digital China
As a co-founder of Red Digital China, a Chinese digital marketing agency. Her specialties include Baidu SEO, PPC, Chinese social media and content marketing strategy, Chinese website development, Chinese copywriting, and Chinese design.Her key team includes CTO who specializes in web, mobile development, machine learning and data analysis.

Over the past eight years, Sarah has led and executed successful digital campaigns for a range of international and local companies in China, Hong Kong and internationally, including: Hong Kong Ocean Park, agnes b, Volkswagen, Premium Tax Free – Watches of Switzerland and Damiani. She has worked with property, travel and hospitality, luxury and fashion clients. As a native Chinese speaker fluent in Mandarin, Cantonese and English, Sarah is also a popular Chinese lifestyle, fashion and travel blogger.

During the day, she was working for Red Digital China, during the night, she expands her interest in creating story-telling content, design, drawing etc.
Sarah Yam

Sarah Yam

As a co-founder of Red Digital China, a Chinese digital marketing agency. Her specialties include Baidu SEO, PPC, Chinese social media and content marketing strategy, Chinese website development, Chinese copywriting, and Chinese design. Her key team includes CTO who specializes in web, mobile development, machine learning and data analysis. Over the past eight years, Sarah has led and executed successful digital campaigns for a range of international and local companies in China, Hong Kong and internationally, including: Hong Kong Ocean Park, agnes b, Volkswagen, Premium Tax Free – Watches of Switzerland and Damiani. She has worked with property, travel and hospitality, luxury and fashion clients. As a native Chinese speaker fluent in Mandarin, Cantonese and English, Sarah is also a popular Chinese lifestyle, fashion and travel blogger. During the day, she was working for Red Digital China, during the night, she expands her interest in creating story-telling content, design, drawing etc.

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