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Brief introduction on the Chinese skincare market

Brief introduction on the Chinese skincare market

Have you ever considered selling your skincare in the Chinese skincare market? In the past few years, the Chinese government has been cracking down Chinese government officials who bought luxury goods such as luxury watches, jewelry, fashion etc. Personally, I think that this trend will continue.

So instead of selling fashion and luxury in China. In UK and Europe, there is full of abundance of natural skincare ingredients and resources, how about organic skincare product?

Compared to selling in UK and EU where you have to meet lots of skincare and cosmetic regulations, product testing and safety standard, in Hong Kong there is no such regulation, just a general regulation that you need to meet under the Hong Kong Customs and Exercise Department when you import and sell skincare product in Hong Kong.

In fact, Hong Kong is an excellent testing ground for international brand who want to launch their skincare and cosmetic products in the Mainland China due to its smaller size, and influx of tourists from Mainland China to shop and travel in Hong Kong as Hong Kong is named as “Shopping paradise”.

In order to sell your UK and European skincare brand in Hong Kong, you need to get business registration from the Hong Kong government, and you can either set up company or a subsidiary company in Hong Kong before launching your skincare business in Hong Kong -either you would like to set up e-commerce store or open up a store there. The good thing is – it is more convenient to set up business in Hong Kong than China! It is quicker, easier, less costly, and majority of people in Hong Kong speak English.

Want to know more tips about selling and marketing your organic skincare product in Hong Kong and China? Feel free to get me in touch or you can sign up our “freetips” email that you can get free business tips doing business in China!

Sarah Yam,

Co-founder of Red Digital China

www.reddigitalchina.com

Sarah Yam

Sarah Yam

Co-founder at Red Digital China
As a co-founder of Red Digital China, a Chinese digital marketing agency. Her specialties include Baidu SEO, PPC, Chinese social media and content marketing strategy, Chinese website development, Chinese copywriting, and Chinese design.Her key team includes CTO who specializes in web, mobile development, machine learning and data analysis.

Over the past eight years, Sarah has led and executed successful digital campaigns for a range of international and local companies in China, Hong Kong and internationally, including: Hong Kong Ocean Park, agnes b, Volkswagen, Premium Tax Free – Watches of Switzerland and Damiani. She has worked with property, travel and hospitality, luxury and fashion clients. As a native Chinese speaker fluent in Mandarin, Cantonese and English, Sarah is also a popular Chinese lifestyle, fashion and travel blogger.

During the day, she was working for Red Digital China, during the night, she expands her interest in creating story-telling content, design, drawing etc.
Sarah Yam

Sarah Yam

As a co-founder of Red Digital China, a Chinese digital marketing agency. Her specialties include Baidu SEO, PPC, Chinese social media and content marketing strategy, Chinese website development, Chinese copywriting, and Chinese design. Her key team includes CTO who specializes in web, mobile development, machine learning and data analysis. Over the past eight years, Sarah has led and executed successful digital campaigns for a range of international and local companies in China, Hong Kong and internationally, including: Hong Kong Ocean Park, agnes b, Volkswagen, Premium Tax Free – Watches of Switzerland and Damiani. She has worked with property, travel and hospitality, luxury and fashion clients. As a native Chinese speaker fluent in Mandarin, Cantonese and English, Sarah is also a popular Chinese lifestyle, fashion and travel blogger. During the day, she was working for Red Digital China, during the night, she expands her interest in creating story-telling content, design, drawing etc.

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