Research on the Marketing Value of the Beauty Industry in Kuaishou Chinese short video Platform

February 20th, 2020

Finding: Nearly 60% of the old followers spends more than 1,000 yuan per month on makeup.

In 2019, more and more Chinese consumers are willing to invest in beauty, and more and more Chinese users are more likely to buy cosmetics online, due to the emergence of Chinese short video platform such as Douyin and Kuaishou, Chinese KOL has successfully converted their followers to buyers. Here is about the 2019 Chinese short video Platform Kuaishou report.

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Source from: Miaozhen systems