Vlogger and blogger as part time jobs

In China, apart from having a full-time job, many Chinese people have parttime jobs as vloggers or bloggers. Here are three examples from Pipixia (皮皮虾):

@徐大sao: As a full-time plumber, he shoots and shares foodie videos about cooking on Pipixia. He currently earns 8000RMB per month from his full-time job, but he earns much more than that with his short videos.

@小邓收废旧: He is a car repairer who loves playing the guitar. Simply by playing guitar during idle time at work and editing videos after work, he acquired over 2000 fans on his channel.

@吃西瓜的ps君: Specializing in sourcing, editing, and re-posted funny cartoons and images, he drew other users’ attention and built a fan base of over 34,000 fans. He now earns more revenue from his part-time than a full-time job.

These vloggers and bloggers’ experiences are only some of the Chinese social media accounts which go viral online and could be perfect opportunities for businesses to promote their brands with.